Nudge Community Builders

Building change, from the street up
We’ve been working with Nudge Community Builders for over 16 years — from the very beginning of the organisation through to where it is today. We created the original Nudge identity — a simple, direct marque that has become synonymous with the organisation and its presence across the city. Something recognisable, unpretentious and grounded — much like the work itself.

  • Art Direction
    Brand Strategy
    Environmental Graphics
    Graphic Systems
    Ongoing Creative Support
    Print
    Signage
    Supergraphics
    Visual Identity

An identity that lives in the real world
Since then, our relationship has grown alongside Nudge’s impact. Rather than a one-off project, this has been an ongoing partnership — supporting the organisation through every stage of its evolution. From individual buildings to wider initiatives, we’ve developed a series of distinct but connected identities — each one rooted in its specific place and purpose, but all clearly part of the Nudge ecosystem. The approach is intentionally grounded and high-impact: clear messaging, confident typography, and visual language that works in the real world — on buildings, signage, print and everyday materials.

Shaped over time
What makes the work with Nudge different is its longevity. Over more than a decade, the brand hasn’t been reinvented — it’s been built. Layer by layer. Project by project.

As Nudge continues to take on new spaces and create new opportunities, the identity grows with it — anchored by the ever-present square marque. A simple, recognisable symbol that carries across every building and initiative, creating a consistent thread as the organisation expands its footprint across the city.

Millennium — A building brought back to life
A key part of our work with Nudge Community Builders has been supporting the transformation of the Millennium building in Stonehouse — one of the organisation’s most ambitious and visible projects.